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“A proper asking price on a listed home versus an improperly priced home
can mean the difference between selling and not in Bergen County."

Asking Price Matters in Bergen County

A proper asking price on a listed home versus an improperly priced home can mean the difference between selling and not in Bergen County. A price that is set too high may easily detract would-be buyers from even browsing. Meanwhile, a price that is set too low carries its own issues because it cheats the seller out of equity on the home.

The only way to maximize your profit and sell your home in a timely manner is to set the price accurately. But how can you know if you’re pricing too high or too low? The following are some warning signs that you may be asking a bit too much of your home.
1) You feel yourself setting the price especially high so that there’s a ‘blanket’ for negotiations. You think even with negotiations you’ll get above what the house is truly worth.
2) You purchased the house for too much money and have always known it, and now you’re setting the price high enough to justify your original purchase.
3) You’re making vast increases to the asking price based on each improvement you’ve made to the home, regardless of whether it actually lifts the property value or not.

Pricing your home too high can have a huge amount of negative consequences. Buyers who are looking for homes in the price range that your house is actually worth are going to totally bypass your listing because it’s priced too high. When homeowners who are willing to buy in the price range you’ve set visit your home, they’ll quickly pick up on the fact that your home is not stacking up against the others in the same price range. This translates to no offers and a long, stressful home-selling experience.

The truth is that most houses that go on the market within the right price range and in the right conditions will see an offer relatively soon after going on the market. If your house has been on the market for a long time and is not attracting any inquiries from real estate agents, there is a good chance that your price is incorrect. If this is the case, it’s time to speak with a real estate agent who knows the industry, who knows Bergen County, and who can be honest and upfront with you about what your asking price should be on the home.

Being unrealistic about this process brings nothing but heartache. Selling a home is a huge endeavor, and without the proper tools, it can be nearly impossible. A home must be properly listed, properly represented, and most importantly, it must find the right buyer. If your home is to be someone else’s home, the best thing you can do is find that person. Setting your home in the right price range is a relatively huge first step toward doing so. With your home priced properly, people who are looking for the type of home that you have to offer will be able to find you.

RE/MAX of Tenafly

                    RE/MAX Associates lead agents
                     of competing companies in
                    professional designations which
                 denote specialized training and
               education. They dominate the Accredited Buyer Representative (ABR), Certified Relocation Professional (CRP), Certified Residential Specialist (CRS) and Leadership Training Graduate (LTG) ranks. Read more...

About Orly Chen

  Orly Chen is a leading
Tenafly real estate agent
in Northern New Jersey
specializing in the Bergen
County area. Her
outgoing personality,
honesty and
approachability and
integrity make Orly
one of the most sought-
after agents in the
Northern New Jersey
real estate market

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